FOR IMMEDIATE RELEASE
October 21, 2014
Tawna Fenske, Visit Bend, 541-382-8048, Tawna@visitbend.com
Doug La Placa, Visit Bend, 541-382-8048, Doug@visitbend.com
Bend Ale Trail Month kicks off November 2014 in Bend, Oregon
(BEND, Ore.) When you think of October, you probably picture Halloween costumes and candy. July? Bring on the fireworks and parades! This November, organizers of the Bend Ale Trail want Bend, Oregon visitors to equate this humble month with a bounty of Bend craft beer.
During Bend Ale Trail Month, anyone who brings a completed Bend Ale Trail atlas to the Bend Visitor Center from November 1-29 will receive an official Bend Ale Trail trophy. The trophy will be awarded in addition to the normal prize, a Silipint pint glass.
Additional prizes—including lodging packages, t-shirts, brewery gift certificates, and more—will also be awarded via radio promotions and to beer drinkers using the #bendaletrail hashtag on Instagram.
“We’re very excited to launch the first Bend Ale Trail month since we kicked off the Bend Ale Trail in June 2010,” explained Visit Bend CEO Doug La Placa. “Traditionally, November is one of Bend’s slowest months for tourism, which makes it a great time for a visit. Our weather is stellar, lodging deals are plentiful, breweries are releasing amazing seasonal beers, and visitors won’t be battling crowds for brewery tours or tables at a favorite brew pub.”
In addition to the trophies, social media giveaways, and regular Bend Ale Trail prizes, everyone who stops by the Bend Visitor Center in November to turn in a completed Bend Ale Trail passport will be entered in a drawing for a Beerventure getaway. The prize package includes lodging, brewery gift certificates, and a tasting package for the 2015 Bend Brewfest August 13-15, 2015.
Visitors can check out Bend Ale Trail to learn more about Bend Ale Trail Month, look for lodging deals, and download the free Bend Ale Trail smartphone app.
About Visit Bend:
Visit Bend is a non-membership, non-profit economic development organization dedicated to promoting tourism on behalf of the City of Bend. We’re a leading provider of information on Bend, Oregon hotels, restaurants, activities, and Oregon vacation planning. To learn more or to order a complimentary Official Visitor Guide to Bend, contact Visit Bend at 1-800-949-6086 or visit www.visitbend.com.